This past weekend I attended the first ever PodCamp Ohio.  It was great!  I learned some new stuff and, had I not had this stupid head-cold, probably made some new friends. While at the event, I heard a lot of chatter about Ping.fm, which is a new service that makes it simple to update your many social networks.

Ping.fm Logo

Now one of the other things that I learned while at PodCamp Ohio, in the “Orchestrating a Viral Explosion” session, was how to drive “talk” about your online program/application by making it “invite only”.  To suggest that a person is part of an elite.  Gmail is a perfect example of a company that tried this tactic and found it to be quite successful.  This is why Ping.fm is requiring a “beta key code” to join.  Notice that on their login page they give you a hint that it is pretty easy to acquire this important key code. All you need to do is simply contact them and ask for one.  So, does this type of product campaign work?  I’m blogging about, so I would have to say that in many cases it does.  Go get your beta code and see what Ping.fm is all about!

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